About

Student-Athlete Leadership Development is committed to the holistic growth and development of James Madison University student-athletes through career readiness, civic and community engagement, human development, and leadership development. The key areas of focus make up the comprehensive programming under Dukes Lead.

Vision

As student-athletes grow while at JMU for four years, Dukes LEAD is designed to provide diverse experiences to increase the background and profile of a given individual. Such preparation will ensure that the student-athletes are competitive in life and will excel in their steps after graduation as they expand upon the academic and athletic experiences garnered from their time at JMU.

VALUES

The Student-Athlete Leadership Program knows that each student-athlete has their own unique goals and vision for their future. Dukes LEAD wants to be a springboard for these athletes to help guide them to their goals. We plan to do this through:

  • Professional Development
  • Personal Development
  • Life Skills
  • Leadership Skills

The JFAC sees a significant opportunity to share the knowledge and wisdom of the Brotherhood through participation in the Dukes Lead program. We want to encourage former football warriors to support the program as mentors and advisors of Dukes Lead. The impact you can have on helping these athletes succeed once they hang up the cleats is enormous